Can The Wikipedia Compete in China?
Russia: Internet Population On The Rise

The iPhone in China: Will Apple Connect with the World's Biggest Mobile Market?

Long analysis of the challenges that Apple will be facing in China when releasing the iPhone. The author concentrates on an analysis of the price and the importance of defining the right one for the Chinese market.

It would have been interesting if they had also analyzed the social and psychological factors behind owning an iPhone. According to a study appeared recently, iPhone owners would be materialistic, fickle egomaniacs -- and this would be a huge market niche also in China, where a "nouveau riche" culture is on the rise.


Apple's challenge is marketing the phone at the right price. "They're going to have to figure out [whether] this [is] going to be a high-end, exclusive product, or are they going to scale down like in the United States and sell it at Walmart?"

In India, Apple has continued to struggle to sell the iPhone, largely due to price, Hosanagar says. "My sense is that Apple has learned a lot of things from India. I look at the U.S. and India, and in terms of success, they were polar opposites. China will probably be somewhere in between."

Iphone_chinaPhoto by



Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name is required. Email address will not be displayed with the comment.)