Lots of good insights for startups outside of the US or other main markets. And for companies that want to expand their international business, no matter where they are. As the article mentions, it is vital to build an international culture within the company from Day One.
Consider these numbers: As of August 5 2009, seven companies that are registered in Australia are traded on NASDAQ; six that are registered in Japan, five in the UK, four in Singapore, two in France, three in Germany, two in South Korea, three in India, three in Argentina, one in Brazil, one in Spain and one in Sweden. In contrast, one figure stands out: 63 companies registered in Israel are traded on NASDAQ.