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Search Globe: Visualizing Google Searches By Language

Are you curious to see the distribution of searches around the world in terms of language used by people searching on Google? This is the answer, and it provides a really interesting way of visualizing that information.

The Search Globe visualizes searches from one day, and shows the language of the majority of queries in an area in different colors. You’ll see a bright landscape of queries across Europe, and parts of Asia for instance, but unfortunately we see many fewer searches from parts of the world lacking Internet access —and often electricity as well— like Africa. Hopefully, as the Internet continues to become more accessible over time and people continue to ask questions, we’ll see this globe shine brightly everywhere.

Furthermore, the coolest part of this Google platform is that it is now offered as Open Source to whoever wants (and knows how) to create a visualization of any set of data.

via The Official Google Blog

Every day, people go to Google Search to ask questions. Through Google, questions become answers, and answers lead to the next set of questions. These people come from around the world and all walks of life, speaking hundreds of different languages, typing in search queries every single day. The Google team created the Search Globe, a new visual display representing one day of Google searches around the world — visualizing the curiosity of people around the globe.

This visualization was developed and designed by the Google Data Arts Team using WebGL, a new technology for modern browsers that uses your computer’s hardware to generate fast, 3D graphics. As a result, you need a WebGL-enabled browser, like Chrome or Firefox, to see the Globe. You can learn more about the technology behind the Globe on the Google Code Blog.

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